You see, I'm starting to think I'm ill-equipped to play this game.
I went to a seminar at the Society of Authors yesterday on how to get the best out of your publisher.
It was full of useful tips and contacts, but it all boils down to one thing -
- if you're not prepared to pimp ... oops, sorry, I mean self-promote ... you don't stand a chance.
Now, herein lie my problems:
- the skills involved in writing and those related to self-promotion are very different and may in some cases (*self-conscious cough*) be mutually exclusive
- you will have to do a huge amount of work in the face of publicists who will tell you to leave it all up to them - which you must on no account do while bearing in mind that's it's crucial not to alienate them
- you have to be self-confident without being obnoxious and assertive without being aggressive
- which means you will need to have the balls of a rottweiller, the hide of a rhino and the soft hand of a seductress
- if successful, you will probably have morphed into someone you won't like very much